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Combined refrigerated and frozen plant-based meat alternatives in Circana's Multi Outlet+ universe generated $94.3 million in the five May weeks that ended June 1. In comparison to May 2024, this reflects double-digit decreases once more in dollar, unit and pound sales.
Category | $ Sales | Change vs. 2024 | Unit Sales | Change vs. 2024 | Lbs. Sales | Change vs. 2024 |
---|---|---|---|---|---|---|
Combined fresh, frozen plant-based alt-meats | $94.3M | -11.3% | 15.0M | -12.7%… |