A look at the data: The number of consumers in the UK who would try cultivated meat if it were available today.
Source: Ipsos survey for Food Standards Agency, October 2021 through January 2022
Adults from England, Wales and Northern Ireland were surveyed about whether they’d buy and eat cultivated meat if it were available for sale in the UK today. Only 27% of those surveyed would do so — and 14% said they weren’t sure. That’s a fairly sizable portion of the population that may just need a bit more education.
A similar survey of American consumers found about…
Join for free* to continue reading.
You’ll get access to all Alt-Meat has to offer including full access to our web content devoted to the meat alternatives market.
Already a member? Click here to login>>.
*Free for qualified recipients