Blended meat-and-veggie options are the winning alt-meat option for most consumers, according to the 2021 Power of Meat report, which also examines trends in the alt-meat sector.
Photo courtesy of the Plant Based Foods Association
Blended meat-and-veggie options are far more interesting to consumers as a pathway to reducing conventional meat intake than are strictly plant-based or cultivated meat options, according to the 2021 Power of Meat report.
The annual report measures U.S. consumers’ attitudes and behavior toward a variety of issues related to buying — or not buying — meat products at retail. It is conducted by 210 Analytics LLC principal, Anne-Marie Roerink, for the Food Industry Association – FMI and the…
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