Plant-based alt-meat maker revamped its flagship product, launching in US Kroger stores.
El Segundo, Calif.-based Beyond Meat on Thursday announced the relaunch of its Beyond Chicken Pieces, which will roll out at more than 1,900 Kroger stores across the US.
An earlier formulation of its plant-based chicken, called Chicken Strips, was Beyond’s very first product to market, and the company says consumers have been asking about the…