Chicken. It's what's for dinner. And lunch. And maybe even breakfast, if you believe the United Nations’s Food and Agriculture Organization.
In 2023, FAO released a report finding that chicken had overtaken beef and pork as the most popular meat in the world. That's why, we've been told, Upside Foods and Good Meat both started with cultivated chicken — it's the most popular, the most consumed, an accessible entry point for many consumers.
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