Alternative protein is being squeezed by geo-political changes on a magnitude we haven’t experienced in a long time.
I wrote this blog sitting in an office in Bangkok, getting ready to present at a trade show.
The weather was pleasant but humid, a sharp contrast to the dry, warm weather I experienced in Dubai in February, where I attended Gulfood 2025.
That tradeshow is on a different level: 100,000 visitors, more than 5,500 exhibitors and 24 halls. Nearly a million products were on hand.
The first day, I was shellshocked by the overwhelming…
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