Non-profit launches campaigns aimed at diners on both sides of the pond.
Veganuary – the global campaign aimed at encouraging consumers to try plant-based eating — has released a new UK-based advertising blitz designed to mimic political campaigns, urging consumers to Vote for Veggies this January, as well as a series of US-based partnerships with restaurants.
The star-studded "Vote for Veggies" campaign in the UK asserts that "Plants Do What Politicians…